Since 2006, our world-class, multidisciplinary team of counselors, doctors, exercise specialists, naturopaths, and nutritionists have coached more than 200,000 people in nearly 100 countries through our coaching and certification programs.
You know “That Guy”. He's confident, not embarrassed to take his shirt off in public, and doesn't get winded playing with his kids. After coaching thousands of clients, I can confidently say: Wanting to be ‘That Guy' can either propel you toward your goal…or completely paralyze you. Here's what to d...
Ah, That Girl. She’s got a defined waist, hair that looks styled even when it’s not, and a noticeable lack of kid throw-up on her sweater. After coaching thousands of clients, I can confidently say: Wanting to be That Girl can either propel you toward your goal… or completely paralyze you. Here’s wh...
As you can see, there are so many things that influence our food intake, energy expenditure, thoughts about those things, and more. Humans are complex 🙂
In the end, I think this piece is both "true" and helpful in certain circumstances, such as to make a point with dogmatic thinkers (e.g. keto/vegan/paleo is the *only* diet people should follow, etc.), but in the end it's not really actionable or helpful in terms of moving a client forward.
Ultimately, being able to *consistently* implement an eating style is the MOST IMPORTANT element for long-term success."
With so many options out there, it's sometimes hard to figure out the best diet to improve your health and transform your body. In this article we explore 5 steps to finding the best eating approach for you.
The health and wellness industry is the ONLY profession I have ever known, because, quite frankly, I love it that much. I have been inspired and educated by some incredibly remarkable women over my career (many of whom have been featured as guests on this show) and today I have the privilege of host...
Want help with your nutrition and fitness goals? You’re definitely in the right place. Twice a year we work with small groups of men and women interested in looking and feeling better. Over the course of 12 months we help them get into the best shape of their lives… and stay that way for good.
[COACHING TIP OF THE WEEK]: Meet your clients where they are at.
It can be easy as a fitness professional who eats really well, and has traveled far down the fitness path, to forget what it was like at the beginning of the trip.
This is often termed the "Curse of Knowledge", from the great book "Made to Stick" by Chip and Dan Heath.
The definition -- The curse of knowledge is a cognitive bias that occurs when an individual, communicating with other individuals, unknowingly assumes that the others have the background to understand.
Ignorance of this leads to coaching fails. A lot of them. Because we forget that we made *many* changes along the way to get where we are now. And that most of our clients don't have the fundamental skills or knowledge (or perhaps even desire) to live and eat how we do.
With that in mind, here's a client story from Brian St. Pierre:
"A client of mine (single working father) proudly sent me a photo of the breakfast he made for himself and his 11-year-old daughter on one of his weekends with her.
It was somewhat-whole-grain pancakes, scrambled eggs, and some sliced up bananas.
Gourmet cuisine? No.
Ideal Level 2 eating? Not even close.
And yet, it was perfect.
It had protein, a reasonable amount of carbs with some fiber, and fruit to boot. A variety of tastes and textures but nothing overwhelming to a very picky 11-year-old.
They ate together. Sitting down at a table. He "cooked" it.
I call that a win. And high-fived him.
Because the alternative prior to this was *always* going out for breakfast, and getting some not-so-great options. Which isn't a big deal from time to time, but cooking breakfast together like this was a first. And a big step for them.
Where are your clients at? Where are YOU at?
There might be a lot of space between those two points.
Remember to come off your perch and down to earth as often as possible. 🙂 "